We must innovate to care for a growing number of patients without overburdening our healthcare systems. We need more precise and selective treatments that guarantee effective, safe, quality, scalable and accessible care for all.

The WHO reports that, for the first time in history, the majority of the population has a life expectancy of 60 years or more. By 2050, the world population in this age group is expected to reach 2 billion. These people will be cared for mainly in their homes, but also in specialized social and healthcare centers. Projects in the field of service improvement, both at home and in centers or residences, are becoming increasingly important.

Technology is transforming the sector with the introduction of remote assistance, sensors, wearable devices, health apps and advanced medical devices that improves access to healthcare services and efficiency in care, especially with digitization. AI and real-time data analytics can anticipate problems, personalize and improve care or treatment adherence, but they also require a commitment to transparency and responsible use of data.